Your content marketing efforts mean nothing if you have not defined your ‘tone of voice’.
So, where do you start?
Look for 3 adjectives that define your brand voice.
And build your tone of voice document as a ready reckoned for your content and copy team.
To get more answers, watch our very first video by our first contributor Kanika Chadha, an ex-banker turned copywriter. It is also her first online video. So many firsts!? So amazing, right?
Kanika is on a journey to build her own personal brand and has taken on the mission to help 10,000 personal brands of solopreneurs, coaches, consultants, specialists, Professionals and knowledge Business Experts in India to create authentic yet fascinating brand stories that helps them grow faster.
Let us know what you think of her first video and how she can do better.
Be kind and Be helpful.
Let’s bring the ‘human’ into the content space.
Humans of Content.